Erica Rosenthal is the research director for the USC Annenberg Norman Lear Center. She has a PhD in social psychology from Claremont Graduate University (CGU), with an emphasis in applied research methods and quantitative analysis. Her research interests center around the social-cognitive mechanisms underlying the influence of media messages. Her dissertation research, for which she received the Arthur Brayfield Outstanding Dissertation Award, examined potential barriers to media literacy. Erica has also conducted research on the “digital divide” in obtaining health information online and the effects of stereotypical portrayals in reality television. She holds a B.A. in psychobiology (concentration in women’s studies) from Swarthmore College, and an M.A. in psychology from CGU. Contact Erica at firstname.lastname@example.org.