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We are excited to be part of an illustrious cohort of change makers who are recipients of 2020 grants from the advocacy organization The Pop Culture Collaborative. Our research team will develop a field-wide impact learning system: research, evaluation and learning tools to track and understand the pop culture field's growth & impact. Check this space for updates!
Read about our work with PCC. |
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At this year's Sundance Film Festival, Define American provided an exclusive sneak peek into new research examining how immigrant representation on screen can shift the perception and behavior of audiences across the country. Panelists included journalist/filmmaker Jose Antonio Vargas along with filmmakers and talent from the 2020 Sundance films Farewell Amor and Blast Beat.
Watch the conversation here. |
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Our research team worked with the advocacy organization Color of Change on this edifying new study that looked at depictions of the U.S. criminal justice system on American television. Among the finding were that the crime TV genre advances distorted representations of crime, justice, race and gender. For people of color, this can lead to real-life consequences.
Read the full report. PRESS: Los Angeles Times | New York Daily News |
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Do liberals enjoy the same TV shows as conservatives? Do they experience similar emotions while viewing their favorite shows? Our new study looks for connections between media diets and political beliefs, tracking changes from 2008 to 2018. We surveyed a national audience for their views on issues such as guns, abortion and the environment, as well as their news and entertainment preferences. Using statistical clustering techniques, we identified three ideological groups: The Blues, the Purples and the Reds. Check out the key findings here.
Read Johanna Blakley's analysis in The Conversation. |
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With a grant from the Conrad N. Hilton Foundation, the NPR affiliate KCRW expanded its coverage of underserved populations in Southern California, reshaped its newsroom, and connected with new audiences in the process. Our case study examines this partnership outlining best practices for philanthropy and public media collaborations.
Read about best practices. |
